20% OFF any premium detail service. 

FREE 2 month commercial for your business



If you have any questions, please call me at 502-260-2906 for all your business Spectrum needs!

FREE month of service!



If you have any questions, please call me at 502-260-2906 for all your business Spectrum needs!

Free/Reimbursed Installation



If you have any questions, please call me at 502-260-2906 for all your business Spectrum needs!

Thank you for your interest in the Homes for Heroes program. First, I would like to thank you for your heroic service you provide to our country, and the help you provide to those in need. The Homes for Heroes program is a very unique way to honor, and award heroes when they go to buy a home. Both me (your mortgage broker), and a realtor that participates in the program give back portions of our proceeds to you in the form of a check for you when you close on your new home. Also, a portion of our proceeds go towards the Homes for Heros program. They use the money to build homes for wounded veterans, and towards several other great causes. It’s a WIN, WIN for everyone involved. Broker House Lending is a Local Veteran owned company and we are very passionate about this program. Call today for more details.



* Must be a hero to qualify

** Can Not be combined with any other promotion

 

 

Modern Comfort HVAC is Shelbyville's expert heating and cooling company. We offer all furnace and air conditioning services in and around the Shelbyville area. We are happy to offer 15% off on cleaning checks for all our fellow Chamber members. We are open 7 days a week, from 8AM to 4:30PM. You can contact us at 502-257-2112 or online at www.moderncomforthvac.com.  

Any Chamber Member Only benefits you would like to offer: 10% off all television, radio, social media or print advertising

Marketing a small business during the holiday season can be a challenge. It can be difficult to make your company stand out from the crowd, especially when it comes to big businesses. However, there are certain strategies that can help you get noticed. One of the most effective ways to market your small business during the holidays is to use creative methods that capture the festive spirit. Whatever approach you take, remember that your goal is to generate excitement and goodwill amongst potential customers. With a little creativity, you can ensure that your small business makes a big impact this holiday season. So here are 7 holiday marketing tips for small business owners courtesy of the Shelby County Chamber of Commerce to get you started.

 

1. Post Engaging Content

 

People love getting involved in the festive spirit, so give them something to do! Host a holiday-themed contest or create some fun interactive content like polls or quizzes. This is a great way to get people engaged with your brand and generate some excitement around your products or services.

 

2. Host an Exciting Giveaway or Contest

 

Hosting a giveaway or contest is an excellent way to attract attention to your small business during the holidays. Make sure to promote your contest across all of your social media channels and include a clear call-to-action so people know how to enter.

 

3. Create a PDF Gift Guide to Help Customers Shop with Ease

 

If you’re struggling to come up with gift ideas for your loved ones, chances are other people are too. Help them out by putting together a gift guide featuring your favorite products or services. Not only will this be helpful for your customers, but it’s also a great way to get some extra exposure for your business. And if you start in Word then convert it to a PDF, it will be easily accessed no matter how people are looking at your content. Be sure to promote your gift guide across all of your social media channels and include a link on your website.

 

4. Expand Your Social Media Presence

 

Social media is a great way to connect with your customers and create a sense of community around your brand. During the holidays, take some time to engage with your followers by responding to comments, answering questions, and sharing festive content. This will help create a strong connection between you and your customers that will last long after the holidays are over.

 

5. Support a Favorite Local Charity 

 

The holidays are all about giving back, so why not use your small business as a platform to support a favorite local charity? There are lots of different ways you can get involved, from hosting fundraisers to donating products or services. It will make you feel like you're making a meaningful impact, plus it will generate some positive publicity for your business.

 

6. Create Clever Partnerships with Other Businesses

 

Collaborating with other businesses is a great way to reach new audiences and generate some extra buzz around your brand during the holidays. You could partner with another local business to co-host an event or put together joint promotional materials like coupons or discount codes. This is also an excellent opportunity to build relationships with other small business owners in your community.

 

7. Get Personal

 

The holidays are all about spending time with loved ones, so why not use that as inspiration for your marketing efforts? Share photos and stories about what the holidays mean to you and your family or team on social media or on your website. This is an excellent way to connect with customers on a personal level and add some heartwarming content to your marketing mix during the hectic holiday season.

 

The holidays offer small businesses the chance to increase sales and reach new audiences. By posting interactive content, holding giveaways or contests, creating PDF gift guides, engaging with customers on social media, supporting local charities, partnering with other businesses, and getting personal in their marketing efforts, small business owners can rock the holidays!

 

Looking for business support in Shelby County? The Shelby County Chamber of Commerce champions our community’s economic and cultural growth through networking, events, and advocacy. Become a member today!

Adobe Acrobat is a versatile software suite that offers a wide range of benefits for small and local businesses. From document management to collaboration and security features, Acrobat is an indispensable tool for organizations of all sizes for many reasons:

 

Efficient Document Management: Acrobat provides robust document management capabilities, allowing businesses to create, edit, organize, and archive documents seamlessly. With features like merging, splitting, and indexing PDFs, businesses can streamline their document workflow and reduce paperwork clutter.

 

Cost Savings: Acrobat offers cost-effective solutions that eliminate the need for expensive printed materials, courier services, and physical storage space. By going digital with PDF documents, businesses save on printing and shipping costs, reduce paper waste, and lower their overall operational expenses.

 

Enhanced Collaboration: Collaboration is key in today's business landscape, and Acrobat facilitates this through features like commenting, annotation, and real-time co-editing. Small businesses can collaborate with remote team members, clients, or suppliers, allowing for seamless communication and feedback on documents. This collaborative approach can significantly improve productivity and the speed of decision making.

 

Professional-Looking Documents: For small and local businesses trying to make a mark in a competitive market, the presentation of documents matters. Acrobat offers a wide range of formatting and styling options to create professional-looking documents. From customizing fonts and colors to adding watermarks and headers, businesses can enhance their brand identity and create visually-appealing materials.

 

Secure Document Handling: Acrobat provides robust security features, including password protection, encryption, and digital signatures. Small and local businesses can ensure the confidentiality and integrity of their documents, especially when handling sensitive information like customer data and financial information.

 

Mobile Accessibility: In today's fast-paced business world, being able to work on the go is crucial. Acrobat offers mobile apps that allow small businesses and local businesses to access, edit, and share documents from their smartphones or tablets. This mobility ensures that critical tasks can be addressed promptly, even when employees are not in the office.

 

Compliance and Legal Benefits: Acrobat helps businesses maintain compliance by providing tools for digital signatures and document tracking. This is especially valuable for businesses that need to meet stringent regulatory standards, like healthcare and financial institutions.

 

Streamlined Workflows: Acrobat integrates seamlessly with other popular software applications, including Microsoft Office and various cloud storage services. This integration streamlines workflows, making it easier to convert documents to PDF format, collaborate on documents, and access files stored in the cloud. Small and local businesses can save time and reduce errors by using these integrations.

 

Electronic Forms: Acrobat allows businesses to create interactive electronic forms that can be filled out online, reducing the need for paper forms and manual data entry. This simplifies the customer experience and ensures accurate data collection.

 

Just take a look at how Acrobat revolutionized the way The J. Morey Company runs its business. As an insurance agency, J. Morey handles a lot of paperwork — all of which was physical documentation until 2015, when president Joshua Morey digitized the firm’s paperwork with Acrobat. Because they no longer rely on wet signatures that have to be scanned into the computer system or sent via snail mail, the process of signing, password protecting, and sending signed documents takes only a minute instead of 20 minutes, freeing up as much as 10 hours a month per employee.

 

Acrobat’s features and tools allow The J. Morey Company and more than 500,000 other organizations worldwide to reduce costs while scaling their businesses. In fact, when Joshua took over the company in 2015, it had four offices with a total of 18 employees. After just three years of implementing Acrobat into its workflows, the company grew to 150 employees across 11 offices.

 

Acrobat offers a wide array of benefits for small and local businesses. From efficient document management and cost savings to enhanced collaboration and security, Acrobat empowers these businesses to operate more effectively and competitively in today's digital age. Its user-friendly features and mobile accessibility make it a valuable tool for businesses looking to streamline their operations, improve productivity, and deliver professional-quality documents to their clients and customers. Learn more about how Adobe Acrobat can help your business here.

A free Website SEO Consultation to any Shelby County Chamber of Commerce member.  Value $450 

Have you ever dreamed of turning your hobby farm into a money-making enterprise? It's not as difficult as you might think! There are a number of ways to monetize your homestead, from direct marketing of your products to value-added product development. And, with a little bit of planning, you can make the transition from a hobby farm to a profitable business. Below, the Shelby County Chamber of Commerce explains how.

Build Your Brand

The first step is to develop a brand for your products. This will give you a professional identity and help you stand out in the marketplace. Think about what makes your products unique and what kind of image you want to project. Then, create a logo and tagline that reflect your brand identity. Once you have a strong branding strategy in place, you'll be well on your way to turning your hobby farm into a moneymaker.

Tips for Marketing Your Products

Once you've established your brand, it's time to start marketing your products. There are a number of ways to do this, from traditional advertising to social media marketing. The key is to find the channels that work best for you and then use them to reach your target customers. For example, if you're selling artisan cheese, you might want to advertise in local food magazines or host tastings at farmer's markets. Whatever marketing strategies you choose, make sure they align with your overall brand identity.

Design Product Brochures

Another great way to market your products is by designing product brochures. These can be used as handouts at trade shows or events or mailed directly to potential customers. When creating your brochures, be sure to include information about your products, as well as your contact information and website address. Also, be sure to use high-quality images that accurately reflect the quality of your products. Consider also converting your files to PDF format for email marketing campaigns or to post via social media. With free online tools, you can add extra pages to a PDF or make other edits to the file.

Stay Business-Minded

As you begin to monetize your hobby farm, it's important to establish strong business practices. This includes things like obtaining the necessary licenses and permits and keeping accurate financial records. By taking care of the business side of things from the start, you'll be able to set yourself up for success and avoid any problems down the road. 

 

It's also wise to consider a limited liability company (LLC) designation for your business. An LLC offers asset protection in the event your business is ever sued, and there are tax advantages that can help you save money. You can quickly set up an LLC through an online formation service.

Explore Ways to Sell

When it comes to selling your homestead products, there's no one-size-fits-all approach. The best way to sell your eggs, milk, honey, or produce will vary depending on your location, the size of your operation, and the type of customer you're targeting. 

 

However, there are a few creative selling strategies that can be successful no matter what you're selling. For example, many small farmers find success by partnering with local grocery stores or setting up a roadside stand. Others have had success selling their products online or through community-supported agriculture (CSA) programs. No matter what method you choose, the important thing is to get creative and think outside the box.

 

Turning your hobby farm into a bonafide business is both challenging and rewarding, and it allows you to live close to nature and reap the benefits of all your hard work. By following the tips outlined above, you can set yourself up for success as you turn your homestead efforts into a moneymaker.

Paper’s out, people.

 

Award-winning comedian, writer, and producer Hasan Minhaj has partnered with Adobe Acrobat to celebrate 30 years of PDFs and to promote the power of paperless creativity and collaboration in today's digital age. The partnership highlights the importance of using digital tools to streamline workflows and enhance productivity, especially in the current work-from-home era.

 

As part of the partnership, Minhaj is featured in a series of videos showcasing how Adobe Acrobat can help professionals across industries to create, edit, and share documents seamlessly — no paper needed. The videos also provide tips and tricks for using Acrobat's features to improve collaboration and communication among team members.

 

Adobe Acrobat is a leading software solution that enables professionals to create, edit, and sign PDF documents securely and easily. The platform offers a range of features, including the ability to convert documents to PDF format, edit text and images, and add comments and annotations. It also integrates with other Adobe tools, such as Creative Cloud, to provide a seamless workflow for creative professionals.

 

The partnership between Hasan Minhaj and Adobe Acrobat kicked off with a range of digital and social media activations. Paper’s out, people, so stay tuned for more updates on how Acrobat is empowering creativity and collaboration in today's digital landscape.

Whatever PDF tool you need to streamline workflows, Acrobat’s got it. Learn more here.

When you're ready to take the next step in marketing your small business, an email newsletter is a great idea. It's a simple way to get your name out in front of potential customers. In addition, it sets you up as an expert in your industry as you provide information and services to your customer base. Read on for great tips from the Shelby County Chamber of Commerce regarding why and how to start your own email newsletter.

Why Should You Start a Newsletter?

Marketing is a struggle for many small businesses. Email marketing has the advantage of being inexpensive, and it has the ability to create very targeted messages. Since customers must opt in, these are already warm leads. Sending out an email newsletter gets your brand out in front of potential and past customers, making it more likely they'll purchase products and services from you.

Writing Your Newsletter

Your newsletters shouldn't come so often that people ignore them. When you have important information to share, such as a merger, a sale, or new products, send that message out. But don't make it too wordy. A paragraph or so fits the attention span of most readers. If you have a lot of information to share, try utilizing brief snippets with links back to your website to learn more.

Utilizing Data Visualization

If you have important information to share with your readers, but the data is a bit complex, consider adding graphs or charts to your newsletter. Not only is this a quick way for customers to visualize themselves with your product or service, but it makes you look more professional. Data visualization isn't limited to charts and graphs; add infographics or maps to communicate your information, as well.

Hiring Help

As a small business owner, sometimes there just aren't enough hours in the day. The creation of your email newsletter is an easy task to outsource, so you have more time to devote to everyday business. When you outline the information you want to be included or what you're trying to achieve with your newsletter, a freelancer or marketing firm can put it together. Always ask for samples of previous work or references to make sure your styles mesh.

Choosing the Right Tools

When you're determined to do it yourself, many online tools provide guidance for creating a newsletter. Some have templates you just have to fill in; for others, you provide the information, and it pre-populates it for you. In addition, using an address book manager allows you to follow legal requirements for giving subscribers a way to opt out and keeps track of statistics for you. 

It is often easier to embed a PDF in your email than manage the formatting directly. But what if you have a great document, but there are only select pages you want to include? Fortunately, there are free online tools that allow you to reorder and easily remove certain PDF pages from your files. Just place the file you want to edit into the drop zone, select the pages you want to delete, and click on the trashcan icon. Those pages will be removed and you can embed the new shortened PDF into your newsletter.

Getting More Readers

If your readership is low, you need more people to see your newsletter. According to RGO, you should start by sourcing genuine leads. Having people sign up to win a giveaway may get you more subscribers, but they won't necessarily be readers. Instead, work on creating a catchy subject line for each message. Considering pain points you're solving, and customer motivation will help get more newsletters opened and read.

Start Your Newsletter Today

Whether you've noticed a lull in new sales or you just want to get more potential customers in your pipeline, it's never too early to start your newsletter. Do it yourself or hire help, but don't delay. And be sure to use a catchy subject line and include quality graphics to keep your readers engaged. Use the tools you have to provide valuable content for your clients, and you may find you have an increasingly growing readership.

Membership in the Shelby County Chamber of Commerce offers invaluable benefits to entrepreneurs in our community. Join us today!

Chamber Members Only!



Receive a 5% Discount on Services!

 

Tell the community about your business over the airwaves with the free “Chamber Member Spotlight” on WXLN-FM 93.3 
        
            Free radio advertising with Shelby County’s only local radio station
            90-second interview that airs at various times during your spotlight week
            Record your spotlight over the phone at a time that is convenient